Introduction Information architecture (IA) is the practice of organizing, structuring, and labeling content within websites, intranets, and other digital platforms to help users find and navigate through information efficiently. It plays a crucial role in creating user-friendly, accessible, and efficient digital spaces that facilitate effective communication and interaction. As technology continues to advance and user expectations evolve, understanding and implementing the principles of IA and employing research methods to evaluate and improve it becomes increasingly important. Some Factors Used in IA Design 1. Gestalt Principles Gestalt principles, derived from the field of psychology, inform the way human brains perceive and […]
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